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Ecobank’s Ellevate Wins Best New Product and Retail Banking Innovation Awards

The Ecobank Group, the leading pan-African banking group, has won two awards with its Ellevate Program. The Financial Alliance for Women honored Ecobank with its ‘Impact Award’, recognizing Ecobank’s work in supporting women-owned and women-focused businesses across the continent. Ellevate by Ecobank also won the ‘Best New Product Launch of the Year’ award at the Middle East & Africa Retail Banking Innovation Awards. In addition to these, The Digital Banker recognized Ecobank with the ‘Excellence in SME Banking’ award at its ceremony last night.

Josephine Anan-Ankomah, Ecobank Group Executive, Commercial Banking, said: “Ellevate by Ecobank for women-owned, led or focused businesses is scaling heights in meeting the needs of these traditionally underserved entrepreneurs who have so much to offer to Africa’s commercial and economic development. To win three awards in just one month, highlights Ecobank’s successful positioning as the pan-African bank for SMEs through our comprehensive suite of dedicated solutions. These awards further consolidate on our recent recognition as ‘African SME Bank of the Year 2021’ in the African Banker Awards.

“The African continent is one of the highest in terms of women entrepreneurs globally, with one in four women starting or managing a business. Ecobank’s specially designed Ellevate program facilitates women’s businesses innovation and success by providing them with tailor-made relevant financial and non-financial solutions to meet their evolving needs. These include collateral-lite funding; smart cash management; increased access to markets through the development of an online presence in partnership with Google My Business; leadership training programs; and networking opportunities.” Since its launch in November 2020, Ellevate has onboarded thousands of new women’s businesses, advanced loans worth US$52.5 million and attracted deposits of US$125 million.

This article was from a press release distributed by APO Group.  You can start earning money by becoming our Independent Reporter or Contributor. Contact us at IR@downtownafrica.com

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